Company Performance Metrics
Viva was founded in 2021 with a mission to set a new gold standard in pet nutrition. The company delivers nutrient-dense, human-grade meals featuring visible chunks of meat, organs, and organic produce, allowing pet parents to see exactly what they’re serving their furry companions. Whether you choose their signature “chunked” recipes or their
smoother ground option, each meal is crafted to bring the highest level of transparency and trust to your pet’s bowl. What sets Viva apart is its unwavering commitment to quality. Sourcing from USDA-inspected farms and humanely raised, antibiotic-free meat, along with premium organic fruits and vegetables, the brand ensures every ingredient is as wholesome as it is ethical. These high standards are carried through every step of production in a USDA facility, where small-batch preparation ensures safety and peak nutritional value in every meal. Viva has evolved from a personal solution to pet health into a nationally recognized brand that also serves cats alongside dogs. This pioneering approach to fresh pet food transcends traditional feeding, empowering pet parents to prioritize true quality and nutrition. The brand’s impact goes beyond food—it’s about starting conversations and driving a movement that puts pets’ well-being first.