Company Performance Metrics
VisitGreenvilleSC serves as the official destination marketing organization for the Greenville area and focuses on attracting leisure visitors, tour groups, and meetings and conventions. The organization develops and markets visitor experiences, including attractions, events, dining, lodging, and outdoor activities. It provides trip-planning
resources such as destination guides, itineraries, booking tools, and an online events calendar. VisitGreenvilleSC also supports meeting and sports event planners with venue information, destination marketing support, and service coordination. Through its membership program, it connects local hotels, restaurants, retailers, and service providers with visitor markets and tourism-related opportunities. The organization maintains visitor information channels including a visitor center, website content, blogs, and e-newsletters.