Company Performance Metrics
- Max Ciccotosto: CEOPast Role: Mediarails, Founder & CEO
Venpop provides technology for retailers to help them merchandise their products on social networks. Retailers get a brand conscious and consumer friendly experience that enables a variety of possibilities for increasing their sales and marketing efforts via their social media presence. Below are a few of them:
• Facebook Storefront - allow fans
to shop right on a retailer's fan page • Twitter Commerce - Enhance existing Tweets with unique information about new products and deals, automatically • Share, Discover, and Post products to the Facebook Wall and Twitter Feed • Engage new and old Fans/Followers with marketing campaigns - for example sweepstakes, contests - and create custom Facebook tabs
Marketing managers can sign-up, complete the Venpop set-up wizard, and in a few clicks have everything set-up to synchronize thousands of products across all the social channels. There are no IT requirements or dependencies, which provides a great deal of flexibility to our customers and dramatically reduces cost.
Since early 2010, we have been working on the Venpop Platform and acquiring new clients and technology along the way. Currently, brands such as Guess, Bestbuy, Bulgari, Teavana, and more than one thousand retailers in North America and in Europe. The Venpop engine is now processing more than 10M products/day. We have cultivated phenomenal partnership with leading retail providers and ecommerce platforms - Cafepress, Zoovy, Volution, Mercent and many others use our platform to deliver a great social commerce experience to their customers.
