65
Growth Score
pts
Heat Score
-13 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Recent Events
Raised Funding Round
Jan 1, 1970
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2356706
UpCouture, a Fashion Innovation brand, has launched the Up T-shirt which pushes you to adopt a straight and relaxed posture all day long.
About the Company
The Up T-shirt incorporates a patented system which uses the natural movements of the arms to push the wearer to adopt a straight and relaxed posture.
This action-reaction scheme is achieved through a double-8 figure which is anchored on both upper-arms.
The system is incorporated in-between layers of organic cotton, into a beautiful T (the
Up T-shirt). The Up T-shirt has been designed as a sexy, well-cut, Fashion T that is also great for everyday wear.
