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UltraViolet is a free, cloud-based, digital rights library that allows users of digital home entertainment content to stream and download licensed content to multiple platforms and devices.
The UltraViolet ecosystem utilizes a ""pay once, play almost anywhere"" approach that allows users to store proofs-of-purchase of
media rights in an account to enable the playback of licensed content on different devices using multiple applications, and via different streaming services. UltraViolet also allows users to share access to their library with up to 5 additional people and 12 different devices, with up to three simultaneous streams.
UltraViolet was launched by the Digital Entertainment Content Ecosystem, an alliance of 85 companies that includes film studios, retailers, consumer electronics manufacturers, cable TV companies, ISPs, network hosting vendors, and other internet systems and security vendor.
