road design, intelligent transportation systems, road safety audits, parking management, and environmental assessment studies. TraffMobility also operates an Idea Lab that develops tools and engineered technology solutions, including the web-based Estimated Travel Time Tool (ET3) and advanced data analytics services for mobility applications. These offerings are used to assess policy options, design transportation infrastructure, and evaluate operational and safety performance for streets, transit facilities, bridges, hospitals, universities, and other complex environments.