Company Performance Metrics
THE WRKSHP is a product development and retail strategy company that serves fitness brands, studios, and gyms. The company develops private label and co-branded merchandise programs across apparel, performance, and accessory categories. It offers retail consulting services including assortment plans, open-to-buy plans, sales and margin analysis,
and tools to track key performance indicators. THE WRKSHP also provides support with pricing analysis, market recaps, and time and action calendars to establish merchandising best practices. Its services extend to omni-channel merchandising strategies, ecommerce platform and logistics guidance, and direct-to-consumer and digital marketing solutions. Through The Incubator by THE WRKSHP, it packages project management, assortment strategy, trend decks, and creative design services for small businesses and brands. Clients use these services to build and manage branded merchandise lines while focusing on their core fitness operations.