Company Performance Metrics
- Gordon Bennell: Co-Founder & Director
- Alvin Hussey: Insights & Business Development Director
The Hook Group has rapidly grown into one of the worlds leading media groups dominating the shift to social.
Made up of two divisions:
1. Marketing - The Hook Labs: Voted the UK's #1 Social Marketing Agency, The Hook Labs scales brands and makes them famous on social, through a combination of social first content, influencer marketing and
its distribution network of over 1bn people. It is a market leader in scaling social commerce sales.
2. Media - The Hook: Rapidly grown into one of the largest youth entertainment channels on social, with an asset based of 12.7m followers. Focussed on pop culture, it creates and curates content that makes its fan laugh or be inspired - from funny interviews with Hollywood actors to inspiring mini-docs about great athletes.
