essential annual purchase for thousands of local residents and tourists.

Founded in Dubai in 2001 by Australian entrepreneur Donna Benton, the ENTERTAINER began as a traditional print coupon service. Customers would pay upfront for a 300+ page book, valid for a calendar year, and present paper coupons at local dining and entertainment venues to generate savings.

In 2013 the ENTERTAINER started its digital transformation by investing heavily in the development of a best-in-class technology platform. The ENTERTAINER app is free to download and customers buy annual products to unlock bundles of offers which can be redeemed within the app at participating outlets. The company processes millions of redemptions each year generating hundreds of millions of dollars in savings for its customers.

This mobile platform is also used for “ENTERTAINER business” – a B2B offering which enables corporate clients to launch mobile incentive & loyalty solutions to their own customers or staff on a white-label or co-branded basis. “ENTERTAINER go” meets the demands of tourists in destination while “ENTERTAINER guest” helps hotels delight their patrons.