Company Performance Metrics
Helmetuba operates an online shop focused on beads, jewelry-making supplies, and craft materials. The company sells glass beads, Czech seed beads, semi-precious stones, metal findings, and crystal components such as Swarovski and Preciosa elements. Its assortment also includes scrapbooking papers, textured cardstocks, satin ribbons, laces,
adhesives, and decorative accessories for cards, albums, and boxes. Customers can order products directly through the e-commerce storefront for mail-order delivery. Helmetuba serves hobbyists, jewelry designers, and other craft makers who need consumable materials for small-batch and custom projects. The business also uses a private online community to organize recurring and custom supply orders for its niche customer base.
