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SparkPlug Logo
SparkPlug Growth Score
25
CB Rank
137438
Heat Score
50
SparkPlug is a performance management software that motivates, engages, and incentivizes sales employees.
Founded
obfuscation
PrivateSeries A San Francisco, California, United States11-50 sparkplug.app
Brand Marketing
Gamification
Retail Technology
SaaS
Overview

SparkPlug
Total Funding
obfuscation
Growth Score
25
Heat Score
50

Total Funding
obfuscation
obfuscation
Series A raised
obfuscation
Growth Score25
-1 pts
in past quarter
Heat Score 50
-10 pts
in past quarter

Company Performance Metrics

Score
Trend
AI Content may contain mistakes and is not legal, financial or investment advice.Learn more.
Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Learn More >
Recent Milestones
Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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See more interactive data and historical milestones on desktop for the best experience

About SparkPlug

CB Rank
137438
SparkPlug is a performance management software that motivates, engages, and incentivizes sales employees.
Founded
obfuscation
PrivateSeries A San Francisco, California, United States11-50 sparkplug.app
Brand Marketing
Gamification
Retail Technology
SaaS

Funding Rounds

Series A
OBF
in
obfuscation
Seed
OBF
in
obfuscation
Pre-Seed
OBF
in
obfuscation

Key People

Details

Legal Name SparkPlug Applications Inc.
Also Known As SparkPlug
Operating Status Active
Company Type For Profit
Founders  Andrew Duffy, Jacob Sky Levin
About the Company
SparkPlug solves the trillion-dollar problem of influence at the point of sale, enabling retailers and the brands they carry to seamlessly incentivize influential retail salespeople with gamified commissions, contests, and goals.
Contact Email andrew@sparkplug.app
Predictions & Insights

Growth Prediction

See this Growth Prediction

Products & Services

Incentive Management Platform
A software platform that automates the creation, tracking, and payout of sales incentives for frontline retail and restaurant employees.
Courses
A tool for creating custom brand training content that engages employees and rewards them for completing educational modules.

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Financials

Company Funding

Total Funding Amount 
obfuscation
Number of Funding Rounds 5
Unlock company funding data, including rounds, dates, amounts, and investors.
Announced Date  
Transaction Name  
Number of Investors  
Money Raised  
Lead Investors  
Funding Type  
obfuscation
Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A
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Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A
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Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A
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Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A
obfuscation
Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A

Funding Rounds

Total Funding Amount 
obfuscation
Number of Funding Rounds 5
Unlock company funding data, including rounds, dates, amounts, and investors.
Announced Date  
Transaction Name  
Number of Investors  
Money Raised  
Lead Investors  
Funding Type  
obfuscation
Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A
obfuscation
Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A
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Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A
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Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A
obfuscation
Series A - SparkPlug Logo
Series A - SparkPlug
5
obfuscation
LightbankSeries A

Investors

Unlock company funding data, including rounds, dates, amounts, and investors.
Investor Name  
Lead Investor  
Funding Round  
Partners  
LAUNCH Logo
LAUNCH
—
Series A - SparkPlug Logo
Series A - SparkPlug
Jason Calacanis
LAUNCH Logo
LAUNCH
—
Series A - SparkPlug Logo
Series A - SparkPlug
Jason Calacanis
LAUNCH Logo
LAUNCH
—
Series A - SparkPlug Logo
Series A - SparkPlug
Jason Calacanis
LAUNCH Logo
LAUNCH
—
Series A - SparkPlug Logo
Series A - SparkPlug
Jason Calacanis
LAUNCH Logo
LAUNCH
—
Series A - SparkPlug Logo
Series A - SparkPlug
Jason Calacanis
Market Intelligence
People
View Profiles & Contacts
Headcount 11-50 Employee Profiles 2 Contacts 30

Employee Profiles

News

News and Press

News•Oct 20, 2025
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News•Sep 22, 2025
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News•Sep 9, 2024
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News•Mar 5, 2024
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Access a complete feed of recent news and press, from product launches to leadership changes.
Technology
View Tech Report

Monthly Web Visits

506,545
59.31%
 in past month

IT Spend

$79KThis year, SparkPlug is projected to spend $79K on IT, according to Aberdeen.

Interest Signals

TopicSurge Score
Data Access Logo
Data Access
100
Test Parameterization Logo
Test Parameterization
90
Verilog Logo
Verilog
89

Active Website Tech Count

49SparkPlug is actively using 49 technologies for its website, according to BuiltWith. These include Mobile Non Scaleable Content, Organization Schema, and  IPv6.
Sub-Organizations
Frequently Asked Questions

Where is SparkPlug's headquarters? SparkPlug is located in San Francisco, California, United States.Who invested in SparkPlug? SparkPlug has 11 investors including LAUNCH and  TenOneTen Ventures.When was the last funding round for SparkPlug? SparkPlug closed its last funding round on
obfuscation
from a Series A round.Who are SparkPlug's competitors? Alternatives and possible competitors to SparkPlug may include SAP, Xoxoday, and  Awardco.How much funding has SparkPlug raised to date? SparkPlug has raised
obfuscation
.
Who We Are
What We Do
Helpful Links
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