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Smarty Logo
Smarty CB Rank
851201
Heat Score
35
Smarty serves the mobile networking industry by offering low-cost, straightforward plans, and transparent pricing.
Founded
obfuscation
Private Reading, Reading, United Kingdom101-250 smarty.co.uk/
Commercial
Telecommunications
Wireless
Overview

Smarty
Heat Score
35

Growth Score
pts
in past quarter
Heat Score 35
-13 pts
in past quarter

Company Performance Metrics

Score
Trend
AI Content may contain mistakes and is not legal, financial or investment advice.Learn more.
Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Learn More >
Recent Milestones
Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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See more interactive data and historical milestones on desktop for the best experience

About Smarty

CB Rank
851201
Smarty serves the mobile networking industry by offering low-cost, straightforward plans, and transparent pricing.
Founded
obfuscation
Private Reading, Reading, United Kingdom101-250 smarty.co.uk/
Commercial
Telecommunications
Wireless

Key People

Details

Operating Status Active
Company Type For Profit
Founders  Donna Rheaves
Phone Number +44 760 7292 22
Predictions & Insights

Growth Prediction

See this Growth Prediction

Products & Services

Voice Plans
SIM-only mobile plans that provide unlimited calls and texts within the UK and EU roaming included, with flexible monthly payments and no contract.
Data Only Plans
SIM-only plans that provide mobile data access for devices like tablets or mobile broadband, with 5G network access included at no extra cost.

Unlock More with Crunchbase Pro
  • Full access to financial & funding data on unlimited profiles
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  • Preview private company insights and predictions
Financials
Market Intelligence
People
View Profiles & Contacts
Headcount 101-250 Employee Profiles 2 Contacts 9

Employee Profiles

News

News and Press

News•Jul 21, 2025
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News•Apr 16, 2025
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Access a complete feed of recent news and press, from product launches to leadership changes.
Technology
View Tech Report

Monthly Web Visits

1,403,130
15.15%
 in past month

IT Spend

$3.1MThis year, Smarty is projected to spend $3.1M on IT, according to Aberdeen.

Active Website Tech Count

33Smarty is actively using 33 technologies for its website, according to BuiltWith. These include Viewport Meta, IPhone / Mobile Compatible, and  SSL by Default.
Sub-Organizations
Frequently Asked Questions

Where is Smarty's headquarters? Smarty is located in Reading, Reading, United Kingdom.Who are Smarty's competitors? Alternatives and possible competitors to Smarty may include Honest Mobile, Sky UK, and  Lebara.
Who We Are
What We Do
Helpful Links
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