Company Performance Metrics
Skip The MiddleMan operates a direct-to-consumer online marketplace where buyers purchase products and services directly from manufacturers and approved service providers. The platform connects brand owners with residential and bulk buyers while prohibiting third-party resellers, private labels, and counterfeit products. It uses a flat-fee model
for sellers instead of charging per-transaction commissions and provides access to customer data and analytics. Sellers receive tools such as consumer and shopper insights, predictive analytics, and review management features with response options. Buyers use the marketplace to shop a range of product categories at direct-from-manufacturer pricing. The company also shares educational resources about direct-to-consumer sales and counterfeit avoidance.
