Company Performance Metrics
- Jose Reyna: President and CEO
- Jose Chaparro: Vice President and Operating Officer
Senor Sirloin seeks to become the largest top quality sirloin meat taqueria retail chain in the nation. Senor Sirloin will glorify Mexican tacos as the ultimate and highest experience in Mexican food concepts. The company will aim to become the largest American retail chain which sells 100% true Mexican tacos Al Pastor.
For those of you who
have eaten authentic tacos Al Pastor in Mexico City, Can Cun, Guadalajara, Cabo San Lucas at el “El Fogoncito,” “El Farolito,” or other upscale taquerias you can get an idea of what Senor Sirloin aims to become. Our main serving will be top sirloin quality meat tacos Al Pastor cooked in the ""trompo,"" or standing broiler, with bacon, pineapple or mango and chipotle sauce. Senor Sirloin will also sell tacos de arrachera (carne asada), spicy pork (barbacoa), carnitas, chicken, chorizo, cabeza (head meat), chicharron (green pork), veggie tacos (grilled vegetables), and tacos tapatios (flautas-taquitos) on queso crema sauce which has a secret recipe. Our secret sauce recipes include pineapple sauce, mango sauce, peach sauce, papaya sauce, fig sauce, lime sauce, and other out of this world sauces.
The company will sell Mexican glass bottled drinks such as Fanta, Sprite, Mexican Coca Cola, Jarritos, and others brands. Prominent Mexican and American beers will also be offered including hard Mexican liquor and tequila. The company will make its profit primarily from the sale of tacos, bottled soft drinks, liquor and beer. Each taqueria will sell $1,279,000 per year with 70% gross margin, and 20% net profit per store. Each store location will have very low cost overhead, and no more than 10 employees.
The company seeks $375,000 in investor funding to open its first 4 to 5 Senor Sirloin taquerias in the Sacramento metro area. Our objective is to grow organically throughout California, and throughout the United States in 5 to 7 years with 500 locations, and complete an IPO when the company reaches $600 million in annual revenues.
