Company Performance Metrics
Selegnapath is a brand protection agency with a mission to assist brands in safeguarding themselves and their customers. The agency focuses on identifying and shutting down unauthorized sellers and provides support in cases of intellectual property infringement.
Strategies and approaches are employed to ensure alignment with clients' brand
protection plans, facilitating the identification and elimination of risks at every stage of a product's lifecycle. Selegnapath offers its expertise whether clients are initiating brand protection efforts or expanding existing programs.
The agency's team is skilled in developing plans to locate and address companies, individuals, distributors, and DBAs engaged in the unauthorized sale and misuse of products. Services include issuing cease and desist letters and requesting information about product sources when uncertainty arises. Selegnapath provides personalized support, allowing clients to update information on new resellers, trusted distributor relationships, or decisions regarding authorized resellers on 3P marketplaces.
In more serious cases, Selegnapath can compile comprehensive reports for each situation and deliver them to clients' attorneys for potential litigation, providing support as needed. The agency's proactive approach enables the identification of typical behavior patterns in unauthorized sellers.
Selegnapath's overarching objective, through the Selegnapath plan, is to enhance sales and the brand experience by eradicating unauthorized sellers. The agency is committed to investigating and taking action against any infringements of clients' intellectual property, with monitoring solutions that keep clients updated on the latest infringements and provide necessary information for action.
