Company Performance Metrics
Salty Lemon provides subscription-based access to kitesurfing equipment, allowing customers to rent complete kite setups for flexible durations instead of purchasing gear outright. The company offers configurable packages that can include kites, boards, and bars from brands such as Core, North, Kold Shapes, and Mystic. Its model includes integrated
insurance, predictable monthly costs, optional equipment swaps during the contract, and the option to buy the gear at the end of the term. Salty Lemon also runs an online shop where customers can purchase selected kites, boards, and bars. In addition, its kite experts offer personal advice via phone, email, messaging, and online meetings to help riders choose equipment suited to their skill level and riding style.
