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Ruukyla is a non-profit association that focuses on preserving the natural environment, supporting sustainable local development and protecting cultural heritage. The organization coordinates initiatives to establish and maintain local nature protection areas and to safeguard landscapes from industrial or ecological threats. It engages in advocacy
and legal processes related to environmental conservation and land use. Ruukyla also promotes community-based tourism and outdoor recreation by organizing or coordinating activities such as horse riding, hiking, cycling, gardening, canoeing and woodworking workshops. Through these activities it encourages visitors and residents to experience and value traditional countryside life and natural habitats. The association operates through a board structure and collaborates with local stakeholders and authorities to achieve its objectives.
