Company Performance Metrics
Carsten Frien: Co-Founder & Chief Executive OfficerPast Role: Madvertise, Co-Founder & Chief Executive Officer
Lukasz Piepiora: Head of Engineering
“Identity as a service with German precision and global reach”. Roq.ad’s technology creates an accurate and up to date “map” of (almost) all digital devices used in a specific country. Linking all these devices correctly to individuals and households creates a rich “Identity Graph” powering the open Internet.
Roq.ad originally had two product
lines. In 2018, we split the company into two separate entities and sold the larger, lower margin, part of our business to our largest customer. Since then we focused on the enterprise SaaS part of our business, delivering identity resolution products to our customers. We started the enterprise SaaS business in 2017 Germany, expanded to Europe in 2018 and launched in the US in 2020. Our teams are located in Berlin, Germany / Poznan, Poland / Vilnius, Lithuania and San Mateo / US.
