Company Performance Metrics
Salick Cogan: CTO
Roomixer is an exclusive online B2B marketplace for the lodging industry to buy and sell turned-away bookings.
By uniquely capitalizing on potential “lost” opportunities Roomixer offers vacation rentals the ability to improve customer service, generate an entirely new revenue stream and increase revenue.
The basic idea is that Roomixer is not
a competition to giant online travel agencies. They are b2b Vacation Rental marketplace for Turned Away guests. According to research, each customer with a vacation rental site is occupied on avg ~75% of the year. He's turning away guests for ~273 days of the year.
It means that 273 days of the year people who try to book are being turned away. There is no current solution to monetize these hard-earned leads that otherwise are lost.
