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Refraction Logo
Refraction Growth Score
59
CB Rank
217820
Heat Score
47
Bend the rules of buying a car. Future-proofing dealerships, powering their online sales and converting shoppers into customers.
Founded
obfuscation
PrivatePre-Seed Buffalo, New York, United States1-10 www.shoprefraction.com/
Overview

Refraction
Total Funding
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Growth Score
59
Heat Score
47

Total Funding
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Pre-Seed raised
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Growth Score59
-5 pts
in past quarter
Heat Score 47
-13 pts
in past quarter

Company Performance Metrics

Score
Trend
AI Content may contain mistakes and is not legal, financial or investment advice.Learn more.
Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Learn More >
Recent Milestones
Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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See more interactive data and historical milestones on desktop for the best experience

About Refraction

CB Rank
217820
Bend the rules of buying a car. Future-proofing dealerships, powering their online sales and converting shoppers into customers.
Founded
obfuscation
PrivatePre-Seed Buffalo, New York, United States1-10 www.shoprefraction.com/

Funding Rounds

Pre-Seed
OBF
in
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Details

Legal Name Refraction Inc.
Operating Status Active
Company Type For Profit
Predictions & Insights

Products & Services

Refraction
A digital storefront platform that syncs dealership inventory in real-time and enables complete online car purchasing with integrated checkout.
Prizm
A tool that adds "Buy Now" buttons to existing dealership websites, enabling seamless online checkout and lead conversion.

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Financials

Company Funding

Total Funding Amount 
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Number of Funding Rounds 1
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Number of Investors  
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Lead Investors  
Funding Type  
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Funding Rounds

Total Funding Amount 
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Number of Funding Rounds 1
Unlock company funding data, including rounds, dates, amounts, and investors.
Announced Date  
Transaction Name  
Number of Investors  
Money Raised  
Lead Investors  
Funding Type  
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Investors

Unlock company funding data, including rounds, dates, amounts, and investors.
Investor Name  
Lead Investor  
Funding Round  
Partners  
Buffalo Innovation Seed Fund Logo
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Market Intelligence
People
View Profiles & Contacts
Headcount 1-10
News
Technology
View Tech Report

IT Spend

$129.7KThis year, Refraction is projected to spend $129.7K on IT, according to Aberdeen.
Sub-Organizations
Frequently Asked Questions

Where is Refraction's headquarters? Refraction is located in Buffalo, New York, United States.Who invested in Refraction? Refraction is funded by Buffalo Innovation Seed Fund.When was the last funding round for Refraction? Refraction closed its last funding round on
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from a Pre-Seed round.Who are Refraction's competitors? Alternatives and possible competitors to Refraction may include Codeweavers, Workleto, and  IT-Liaison.How much funding has Refraction raised to date? Refraction has raised
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.
Who We Are
What We Do
Helpful Links
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