Company Performance Metrics
Qapel, launched in 2012, is an online business social network that operates as an intersection of the online and physical world and as a meeting point for brands and consumers.
Qapel provides its users with a platform to interact, socialize, gain information, and share their opinions. It also allows brands to create specific user tasks for their
marketing and communication needs, and distribute the economic value of this outcome directly to its users. Through this, it creates a new innovative economy based on media reach and influence.
Qapel has a points system integrated into its website that awards consumers with points based on their Qapel-related social media activities, influence upon other users, and the effective power of their personal recommendations. These points can be spent at the Qapel e-commerce market.