Total Equity Funding
$15.28M in 3 Rounds from 1 Investor
Most Recent Funding
$5.5M Venture on July 12, 2012
San Clemente, California
Poptent is a social video marketing platform that supports videographers to create and manage video projects from start to finish.
Photography, Content, Advertising, Video, Brand Marketing, Project Management

Company Details


Poptent is a social video marketing platform that supports professional and freelance videographers to create and manage video projects from start to finish. It offers an array of productivity tools and enables videographers to create portfolios to showcase their work to the professional world. It facilitates relationships between creators and companies seeking solutions to developing branded content.

The platform offers threaded discussions, file sharing facilities, and private video sharing options, which help videographers collaborate and assign credit to other creators in their joint projects. Its production capabilities include short form commercials, longer form advertorials, and other video content. RSS feeds, activity monitoring, and status updates allow Poptent members to stay connected with everyone they are following.

The platform features an HD-ready video player online, which facilitates viewing and uploading of videos through its video compression codecs.

Poptent can be integrated with other popular social networking sites such as Twitter and YouTube.

Poptent serves a diverse array of brands such as General Mills, Coca-Cola, GE, Proctor & Gamble, Unilever, Nestle, American Express, LG, Netflix, Frito-Lay, Geico, Novartis, M&M Mars, Budweiser, MillerCoors, Century 21, Callaway Golf, New Line Cinema, Fedex, Anheuser-Busch, NASDAQ OMX, US Bank, New York Life, Amazon, and Nokia.

Poptent was launched in 2007 by Rick Parkhill and is operated from Philadelphia, Pennsylvania.

Funding Rounds (3) - $15.28M

DateAmount / RoundValuationLead InvestorInvestors
Jul, 2012$5.5M / Venture1
Oct, 2010$3M / Series A1
Sep, 2010$6.78M / Venture0

Investors (1)

Series A (Lead)-
Venture (Lead)-

Current Team (9)


Products (2)


Competitors (5)

  • adtriboo is a freelancer services and crowdsourcing contests platform for big companies, SMEs, agencies, and startups.
  • GeniusRocket develops video advertising content by leveraging a fully-vetted community of creative professionals.
  • Turning consumer-created video content into "true" earned-media brand promotions
  • Tongal connects businesses that need creative work with an always-on network of writers, directors, and production companies who deliver it.
  • Zooppa is a global social network for creative talent that partners with companies to launch user-generated advertising campaigns.

Offices/Locations (2)

  • Philadelphia Office

    555 E. North Lane

    Suite 5050

    Conshohocken, Pennsylvania 19428

    United States

  • Orange County Office

    2753 Camino Capistrano Suite A-200

    San Clemente, California 92672

    United States

Past Team (3)


Images (3)


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