- Most Recent Funding
- $25k Debt Financing on July 6, 2010
- Boston, Massachusetts
- Pongr is a mobile photo marketing and technology company that develops image recognition, A.I. and direct response advertising tools.
- Zach Cox, Jamie Thompson
- CRM, App Marketing, Augmented Reality, Computer Vision, Visual Search, Image Recognition, Software
Pongr is a mobile photo marketing and technology company that develops image recognition, artificial intelligence and direct response advertising tools for companies of all sizes to monetize their customer-shared photos on social networks. Brands use the Pongr platform to automate and manage direct-response programs, loyalty and social campaigns, multi-channel promotions and shopper marketing initiatives.
Pongr's image recognition technology is used by brands such as Pepsi, Frito-Lay, Arby's, Nestle and 7-Eleven to make logos and product packaging interactive with mobile phone cameras. The Pongr system processes customer-submitted photos as the entries in contests, sweepstakes and promotions, and also ties photo sharing on social networks to brand loyalty programs. Pongr is an alternative technology to QR codes or bar codes.
Pongr's capabilities can be seamlessly white labeled and fully integrated into existing CRM systems. Our products build on consumer photo-taking behavior inside of Instagram, Facebook, Twitter, Pinterest, Foursquare, Tumblr, and other sites to create opportunities to push authentic brand content through advocates.
Funding Rounds (1) - $25kUpdate
|Jan 8, 2014||SEC - SEC FORM D|
|Mar 19, 2013||AdWeek - Pongr Picks Up Israeli Startup Sightec|
|Sep 19, 2011||Mashable - Pepsi Packaging Promotes "The X Factor" With Photo-Scanning Contest|
|Sep 18, 2011||TechHive - Pongr Giving Cell Phone Users Way to Make Money|
|Apr 6, 2009||Xconomy - Everypoint Launches News Reader for Java Phones|
|Jan 27, 2009||Xconomy - Yes, There Are MBA-Level Startup Jobs Out There: Impressions from the Sloan School Tech Trek|
|Dec 11, 2008||CNet - GoodGuide adds toy coverage, iPhone app - CNET|
|Dec 9, 2008||CNet - Facebook crowns top apps. Rafe does, too - CNET|
Des Moines Office
418 6th Ave
Des Moines, Iowa 50309
129 Newbury St
Boston, Massachusetts 02116