Company Performance Metrics
Pointer Strategy is an operator-led recruitment and enablement firm that helps B2B SaaS and tech companies across Australia and New Zealand build revenue teams that actually perform. Founded on a simple premise: hiring sales talent shouldn't be a gamble.
Pointer places and develops go-to-market talent across the full revenue function:
account executives, SDR/BDR, customer success managers, partnerships and channel leaders, marketing hires, and VP-level sales leadership. We also run executive search for CRO, VP Sales, and Head of Revenue mandates, including international placements for ANZ companies expanding abroad.
Every placement is paired with twelve months of structured sales enablement, live training, and coaching. The hire isn't finished when the contract is signed; it's finished when the rep is ramped, retained, and producing.
What makes Pointer different: Performance-based pricing with stop-loss protection. Instead of charging 15 to 25 percent upfront like traditional contingency agencies, Pointer bills 1.5 percent of salary per month for twelve months. If the hire leaves, billing stops immediately. Clients keep their cash, we lose the fee. A four-month failure costs roughly 70 percent less than a traditional placement, and 90 percent of the fee stays in the client's bank in month one.
Vetted by sellers, not generalists. Our recruiters have carried quota, managed pipelines, and closed deals. We assess methodology (MEDDIC, SPIN, Challenger), run live objection-handling role-plays, and screen for sales DNA rather than keyword-matching CVs.
Enablement built into every hire. Twelve months of coached sessions, live training, and mentorship are included with every placement. Structured onboarding improves retention by 82 percent and shortens ramp time, which is otherwise the sales cycle plus 90 days. The training itself becomes a retention tool.
Cross-functional GTM coverage. Sales, customer success, partnerships, marketing, and revenue leadership, all under one roof. We understand how the functions connect because we've built them.
Risk alignment. Pointer only realises full revenue if a candidate stays the full twelve months. The model forces us to vet for long-term fit, not fast placement.
Pointer serves Series A through enterprise B2B SaaS and tech companies, primarily ANZ-headquartered, scaling their go-to-market function. Typical buying triggers include a failed hire, founder-led sales hitting its ceiling, a new funding round, or a strategic shift into a new segment.
