Company Performance Metrics
- Richard Mason: CTO
- Catherine Acevedo: Marketing Director
Playrcart is a real-time technology and data platform that makes all marketing touchpoints transactional. The platform dramatically simplifies the user journey to any transaction, and delivers increasingly valuable first-party data to brand and retail partners. Brands that use Playrcart’s technology see online friction reduced by 75% on average,
increased user engagement, and an improvement in return on advertising spend (ROAS).
Playrcart was Winner of the Performance Marketing Awards 2022 for Best Programmatic Campaign in partnership with Vodafone and GumGum, a Finalist for The Drum Awards Digital Advertising 2022 and successfully pitched AB InBev at Mad//Fest Mad//Anywhere Global Virtual Event 2021.
Playrcart was named Winner of Reimagining Fundraising 2021 - a global call to uncover the best future-proofed technologies to best serve the global Charity and NGO industries in a post CoVid world. Endorsed by the UN, UNICEF, Save The Children, Amnesty International, WWF, Medecins San Frontieres and more. In 2017/18, Playrcart was selected from hundreds of start-ups to be part of Telefonica’s Global Wayra Program, with the tech giant investing in Playrcart and appointing them as a global supplier.
