- Cambridge, MA
- Performable is a marketing automation company that develops software for analyzing sales and marketing performance.
- Elias Torres, David Cancel, Craig Bloem
- Advertising, Analytics, Marketing Automation, Software, Web Design
Performable offers a marketing software platform for businesses looking to optimize their marketing, sales and customer service efforts. Performable gives clients a view into the sales and marketing performance across e-mail, web, social media and mobile tools. Performable provides businesses with analytical tools to understand what marketing and sales efforts are working and can trigger marketing campaigns based on real customer behavior.
Applications in the software platform include marketing analytics, marketing automation, search engine keyword & social media ROI analytics, lead management, cohort analytics, landing pages, social media monitoring and website conversion optimization.
Funding Rounds (1) - $3MUpdate
Current Team (1)Update
|Mar 18, 2016||Mixergy Interviews - Performable founder returns to discuss HubSpot acquisition|
|Jul 29, 2014||Gigaom - Hubspot’s top product and engineering guys are leaving; er, “graduating”|
|Jul 29, 2014||Beta Boston - HubSpot’s head of product and VP of engineering will depart in September|
|Apr 4, 2014||Venture Beat - Hubspot, Marketo, Eloqua: New data shows marketing automation market share in unprecedented detail|
|Mar 28, 2013||TechCrunch - HubSpot Acquires Notification Aggregator Chime And Calendar App PrepWork|
|Aug 6, 2012||Xconomy - SaaS Spreads to India and Beyond|
|Aug 18, 2011||Xconomy - HubSpot Absorbs Oneforty in Latest Boston Area Social Marketing Acquisition|
|Jun 22, 2011||Xconomy - Nuance Buys SVOX, Aveo Sells $100M in Stock, CSN Grabs $165M, & More Boston-Area Deals News|
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486 Green Street
Cambridge, MA 02139