platform solves the problem of no existing single marketplace for

individuals, retailers, and small and large brands to buy and sell their

new and used items, and create brand awareness in a single common persistent

marketplace of like minded buyers and sellers.

The platform is designed to connect buyers and sellers in a community of

liked minded cycling enthusiasts which is local, national and international

in scope. We are particularly interested in the opportunity presented by

operating at the nexus of the transaction between buyers and sellers, in a

community of passionate users.

The platform does not take the place of existing social networks rather it

leverages all the current existing hooks which allow users to create

accounts using their existing social profiles and get viral distribution

back out through these social networks.

While initially focused on the passionate cycling enthusiast marketplace,

the pedalr platform is by design one that can be easily ported to other

verticals creating a nearly limitless market for processing the transaction and subscription SaaS opportunities.

pedalr derives income from a percentage of each sale, premium accounts and

placements, strategic partnerships with local and national brands,

traditional advertisement, and ultimately software as a service.