already provides retailers with diverse payment options like AePS, mPOS, Money transfer, Recharges & Bill Payments. Pay1 also provide loan services to enable retailers and expand their business. This Pay1 platform also help companies and start-ups alike to advertise, brand themselves through various offline channels and enhance their network to these corner shops and help them evolve. Companies through Pay1 platform can reach the audience spread through tier 2 and tier 3 markets, this will also empower the retailers and make them a central trading point. The efficiency of doing business through Pay1 platform will be improved many folds both for the products and service companies as well as the unorganised retailer. Today, Pay1 has more than 50k active retailers in the market, who are using the already existing services to make their business more successful.