case study explains how an Investment return rate between 46% and 121% can be reached according to different assumptions on network size and times to deploy.

Omniup’s Franchisees can invest less than USD 70.000 with the potential to achieve a profit over 2 years of between USD 1.3M (for 500 deployed sites) and USD 17M (for 10.000 deployed sites).

Omniup Ads provides services to 3 key groups: wifi users, network enablers and advertisers seeking a targeted, digital channel. Omniups Ads generates its revenue from advertisers. Wifi users and network enablers receive their services for free but in addition, network enablers also benefit from the opportunity to receive a share of advertising revenue.

The business model objective is to create and manage a high volume of Wi-Fi connections, across a wide range of site locations, on a daily basis. This base platform, combined with the demographic data of wifi users, enables Omniup Ads to offer digital advertisers a target communication channel and call to action.

The Omniup Ads concept enables the delivery of a free-wifi connection only after a user has completed a full view of a 10 second video advertisement.

Advertisers pay per Ads views, per click, per targeting for any of the device’s displayed Ads products. For any user connections, Omniup displays 3 media products: a 10 second video advertsiement, an interactive landing page and displayed banners whilst the user is internet browsing.