Total Equity Funding
$31.55M in 5 Rounds from 6 Investors
Most Recent Funding
$7M Series C on December 17, 2015
New York, New York
Offerpop is an engagement marketing platform that helps brands to convert consumers while building rich customer profiles to drive ROI.
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Social Media Marketing, Content Marketing, Social Media, Analytics, Video, Enterprise Software

Company Details


Offerpop is an engagement marketing software-as-a-service platform transforming how global brands engage and convert today’s mobile and social consumers. Leading enterprises and agencies use Offerpop’s integrated platform to power engagement experiences across marketing channels, manage user-generated content everywhere, and improve marketing activation with rich consumer profiles harnessing behavioral and affinity data. The company is headquartered in New York City, with offices in London, San Francisco and Portland.

For more info, please visit: www.offerpop.com

Funding Rounds (5) - $31.55M

DateAmount / RoundValuationLead InvestorInvestors
Dec, 2015$7M / Series C4
Jun, 2014$15M / Series C6
Dec, 2012$5.7M / Series B3
Sep, 2011$2.5M / Series A1
Oct, 2010$1.35M / Series A2

Current Team (6)


Products (18)

  • Commerce helps marketers convert visual content into online sales by transforming websites into social hubs.
  • With Offerpop’s Caption Contest app, brands can run fun contests on Facebook that encourage fans to create and vote on photo captions.
  • With Offerpop’s Deals app, share multiple deals and discounts with your fans on a single Facebook page app.
  • Use Offerpop’s Exclusive app to reward your Facebook fans with access to special deals or content.
  • Offerpop’s Exclusive app for Twitter makes it easy to reward followers by giving them access to exclusive offers, deals or content.
  • Offerpop’s Fan Faves app is a great way to build awareness and word of mouth. Upload photos and videos to Facebook and encourage your fans
  • Offerpop’s Fan Profiles app for Facebook helps fans to discover and interact with each other on a brand Page.
  • The Offerpop Fundraise app is a great tool for getting donations via Facebook. Rally your fans around your cause by creating fun, engaging

Competitors (10)

  • AddShoppers develops social marketing and analytics apps helping merchants increase their customer engagement and sales.
  • Cool Tabs is a social media marketing platform.
  • Curalate is a marketing and analytics suite for visual social media platforms.
  • Mass Relevance develops and offers cloud-based software for media and entertainment sectors.
  • North Social offers a platform of Facebook applications for businesses to interact with fans and promote their brands.
  • Olapic is the leading Visual Marketing Platform. Olapic helps brands reach their consumers visually.
  • Piqora helps commerce & marketing teams discover, amplify & merchandize shoppable user generated imagery (UGC) on e-commerce websites & Ads.
  • ShortStack helps you build contests, sweepstakes, data-collection forms and more to convert your online followers to leads and customers

Offices/Locations (1)

  • Headquarters

    36 East 31st Street, 8th Floor

    New York, New York 10016

    United States

Past Team (11)


Past Event Appearances (2)

Images (7)


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