- Total Equity Funding
- $23.02M in 1 Round from 1 Investor
- Most Recent Funding
- $23.02M Venture on May 31, 2011
- Paris, Ile-de-France
- Next Performance offers dynamic retargeting, real-time user analytics and bidding solutions for advertisers.
- Jean-Christophe Ramos, Geoffrey Berthon, Vincent Karachira
- Real Time, Ad Targeting, Advertising
In 2009, we built NextPerformance by thinking how we could bring greater intelligence to new technologies in online display marketing.
How could we remove the hit-and-miss nature of much online advertising to ensure that every euro, dollar or pound of ad spend is spent wisely?
Recent years have seen a revolution in online marketing, with the rise of real-time advertising and retargeting.
This shift offers the highly appealing idea that you can gather enough behavioural data on your prospective clients to know that you are delivering the right marketing messages to each of them, in the right places, all the time.
Funding Rounds (1) - $23.02MUpdate
Current Team (18)Update
Board Members and Advisors (3)Update
|Jun 1, 2011||TechCrunch - Next Performance raises €16m for its online ad retargeting|
|May 31, 2011||FinSMEs - FinSMEs|
|May 30, 2011||EU Startups - Kennet Partners invested €16 m in Next Performance|
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R&D - Operations
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