Company Performance Metrics
- Sofiane Delloue: CEOPast Role: Mister Auto, CMO
- Madeleine Parker: Head of GrowthPast Role: KPMG, Blockchain Digital Advisory
Partnering with publishers, agencies and creative communities at the forefront of cultural trends, the Newlife platform is a statistical container that processes cultural data provided by a community of 35,000+ contributors from more than 107 countries. Its mission is to research, attribute, qualify, compensate and coordinate cultural value between
creators, consumers and manufacturers for a fair and sustainable future with creativity at its core.
The Newlife.ai app collects feedback from a decentralised network of peer-curators, cultural scientists and creators, forming a democratic consensus on cultural value. Data is collected via a simple and accessible protocol: Users touch their screen based on how much they like content, creators, or brands, feeding the Newgraph dataset with a continuous stream of cultural curation inputs.
One press at a time, contributors are shaping the graph, like bees collecting pollen to a hive that will be used for the fair attribution and redistribution of cultural value, whether it’s happening on the Newlife app or anywhere else, online or offline.