Company Performance Metrics
- Cristina De la Pena: Founder
Ricardo Perret: Founder
There is an increasing demand for reliable information on the needs and preferences of consumers in the age of digital communication, which represents over $62Bn annually only in US, and $500Bn on a global scale. However the solutions available, are based on traditional methodologies leaving a gap between good services that are very expensive and
low resolution services that don't satisfy the real needs of the industry.
That's why NeuroCrowd proposes the first online platform where media producers can easily customize an evaluation campaign according to their investment needs, send their material, pay and have access to interactive results. Those results contain commented metrics about their media performance and customers real time emotional response based on recognition technology, like portable EEG (Electroencephalograph) and EyeTracking devices.
