Company Performance Metrics
Jason Kemp: VP, User ExperiencePast Role: TeamBuy, Director, Engagement & Retention
Katerina Lyaodova: Creative DirectorPast Role: Visible Media, Art Director
MoPals™ is a Social Media Loyalty platform that provides a means to monetize the social influence of its members and partners.
The existing loyalty programs in North America are outdated and out of touch with the modern consumer (ages 18-35). MoPals™ offers a shift, taking advantage of the technology savvy Generation Y and virility within
social media. Driven by a powerful IQ Engine™ that provides meaningful insight into consumer habits, MoPals’™ members experience personalized offers and recommendations, while businesses experience increased brand engagement and return business.
Using a unique digital currency, MoMiles™, members can be rewarded for making a purchase at participating retailers, buying and referring offers, creating and completing polls, liking brands, uploading photos, writing reviews, and inviting friends. Through MoPals™, social media influencers monetize their following. Similarly, retailers who use the MoPals™ platform have a means to engage and convert their current social media following to brand ambassadors who foster word-of-mouth advertising.
