programming and packing; and arcade, action, sports, India plays, weird, bollywood, and puzzle games that are published on operators, Web, and WAP portals internationally. The company also offers in-game advertising services, as well as infotainment services that cover a range of entertainment services, such as jokes and bollywood gossip; and financial services, such as stock tips and updates, and international market alerts. In addition, it provides wireless technology platform that is used by media companies, content owners, and telecom operators to run their wireless content and services business; multimedia technology platform, which is used by clients to set up their direct-to-consumer music stores; and SMS/MMS gateway technology products. Further, the company offers content management solutions, including content library management modules, publishing tools, and billing and rating module; campaign manager that provides the marketers a tool to manage various promotion and ad campaigns, including management modules, various campaign templates, and online simulator; and service delivery platform, which integrates with various application modules from Mobile2Win. It distributes its products and services through wireless carriers, handset manufacturers, direct-to-consumer channels, and content partner/mobile operator tie-ups. The company was founded in 2003 and is based in Mumbai, India. As of February, 2009, Mobile2win India Pvt. Ltd. operates as a subsidiary of Altruist Technologies Pvt. Ltd