Company Performance Metrics
Mischief Made is an independent fashion brand that focuses on vintage-inspired apparel and accessories. The company creates graphic t-shirts, cropped baby tees, sweaters, cardigans, leggings, bloomers, and seasonal collections influenced by 1940s–1960s pinup, tattoo, rockabilly, and mid-century motifs. Its designs feature custom artwork and
characters such as clowns, black cats, witches, and other kitschy themes, often with Halloween and carnival elements. Mischief Made sells primarily through its direct-to-consumer online storefront and an Etsy shop, offering worldwide mail-order fulfillment. The brand also supports a wholesale program that supplies boutique retailers with its collections. In addition to apparel, it offers accessories including socks, pins, stickers, pill cases, tote bags, candles, and novelty items aligned with its retro aesthetic.
