Company Performance Metrics
Jesper Buch: Co-FounderPast Role: Just Eat UK, Founder
miinto.dk is Scandinavia’s largest online fashion store. More than 600 independent retailers and brands are selling their products on miinto.dk.
Background story
Miinto.dk was developed from an idea generated by two Danish high-school entrepreneurs Konrad Artur Kierklo and Mike Radoor. The concept won second prize in the national Young
Enterprise competition, and attracted the attention of successful businesmen Carsten Mikkelsen, angel investor in the London-based Internet success JustEat.com and several other european startups, and Jesper Buch, Leading Co-founder of JustEat.com.
In spring 2009, with the vital backing and investment of Mikkelsen and Buch, the company was launched in Denmark and has since witnessed successful launches and very steep growth in other markets including Norway, Sweden and the USA.
In 2012, the retail aggregate is present in 7 countries, and expects to exceed 50 million Euro in turnover.
