Company Performance Metrics
Ben Howden: Co-founder
MiiBrand is an invite only on-demand Australian based mobile shopping application.
MiiBrand allows marketers to target and engage influential 'brand fans' and drive them in-store to redeem offers via their mobile phone.
The platform is an all encompassing self service platform that enables marketers to quickly and easily create,
target, launch and measure marketing campaigns.
MiiBrand members can create a brand profile using a set of customised preferences. The platform notifies users in real-time when one of their selected brands has a matching offer available. The mobile application utilises GPS and push notifications to allow members to view matching brand offers around them at any given time and location.
The platform uses game mechanics to encourage user engagement by rewarding users for completing brand actions such as sharing offers via social networks, checking-in at stores and sharing insights with brands.
Visit www.miibrand.com.au to request an invite prior to launch.
