begins tracking their mouse movement and velocity. If visitors move their cursor towards the close button or address bar, their intention to leave is anticipated and immediately display a targeted offer or advertisement. BounceBack is a technology unique to MaxTraffic that targets visitors who attempt to leave by using the “Back” button. Very often, these are visitors who came via search engine and are now attempting to return. By adding this feature, you can easily convert visitors who leave your site into customers. Through on-site targeting users can engage specific visitor segments with targeted offers. Messages can be shown specifically to first-time visitors, visitors from a specific country, or returning visitors who have not yet made a purchase.

MaxTraffic was founded by Kristaps Mors in 2012 and is based in Riga, Latvia.