Company Performance Metrics
- Dan Dodson: Founder & Chief Executive Officer
Mastermind Involvement Marketing, LLC is an award-winning digital marketing agency that creates, designs and develops branding and marketing campaigns primarily for large corporate clients. Founded in 1984, it has been pioneering new ways to connect consumers with products and services. Headquartered in Atlanta, GA., the company has 20 over full
time employees. Its clients include Bayer, Harman International, Harley-Davidson, Citi and Staples.
MIM specializes in "Involvement Marketing", a customer conversion initiative that helps brands involve more of the right customers, with the right message, at the right time, driving acquisition, cross-sell, up-sell, retention and advocacy. Mastermind focuses on converting prospects to customers, interacting with those customers, retaining customers for longer periods, and turning customers into advocates. Its services , including creating and managing digital content, designing websites, social media and sharing, campaigns, mobile merchandising, communications, promotions and branding.