Company Performance Metrics
MaLetics designs and sells fitness and nutrition journals, digital planners, body measurement tools, and lifting accessories through its e-commerce platform. The company focuses on structured A5 and A6 paper journals for tracking workouts, calories, and health habits, alongside annual digital and printable journal formats for online or at-home use.
Its catalog includes pocket-sized sweat-resistant fitness logbooks, body tape measures for weight loss and body composition tracking, and wrist straps that support grip during strength training. MaLetics primarily serves fitness enthusiasts who want to document exercise sessions, monitor progress, and organize long-term training plans. Customers access its products via online retail channels and receive items manufactured with recyclable materials approved by the Forest Stewardship Council.