Company Performance Metrics
Bob Walczak: CEO & FounderPast Role: IPONWEB, GM of BidSwitch- Laura McElhinney: Chief Data Officer
MadConnect is the Intelligent Connectivity Layer (ICL) powering the new era of modern marketing and advertising. Purpose-built to unify fragmented tech stacks, it enables platform-to-platform connectivity across the MarTech ecosystem within hours, without rebuilding or engineering lift. With native support for Model-Context Protocol (MCP),
MadConnect AI-enables existing marketing stacks to immediately deliver agentic automation and intelligent workflows across businesses securely and at scale.
MadConnect Professional Services helps organizations refine data strategy, accelerate implementation, and unlock the full value of their existing marketing and advertising infrastructure. Founded in 2021, MadConnect is a trusted partner to leading agencies, brands, data providers, and platforms. To learn more, visit madconnect.ai.