PathFactory - Crunchbase Company Profile & Funding

Q: Where is PathFactory's headquarters?

PathFactory is located in Toronto, Ontario, Canada.

Q: Who invested in PathFactory?

PathFactory has 5 investors including VERTU Capital And BDC Venture Capital.

Q: When was the last funding round for PathFactory?

PathFactory closed its last funding round on obfuscated from a Private Equity round.

Q: How much funding has PathFactory raised to date?

PathFactory has raised obfuscated.

Overview

PathFactory

Total Funding

obfuscation

Growth Score

Heat Score

Company Performance Metrics

Score

Trend

About These Metrics

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Growth Score - The measure of growth based on company activity, operational metrics, and investments

Growth Trend - The change in the growth score over the given time period

Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity

Heat Trend - The change in the heat score over the given time period

See more interactive data and historical milestones on desktop for the best experience

About PathFactory

CB Rank

23984

PathFactory is a software development company that engages and develops content insight and activation platforms for B2B marketers.

Acquired by

Kaltura

Founded

obfuscation

Private

Private Equity

Toronto, Ontario, Canada

101-250

www.pathfactory.com

Content Marketing

Digital Marketing

Marketing

Marketing Automation

Software

Funding Rounds

Private Equity

OBF

obfuscation

Series B

OBF

obfuscation

Series A

OBF

obfuscation

Key People

Dev Ganesan: President and CEO
Past Role: ItemMaster, President and CEO
Dwayne Walker: Chief Financial Officer

Details

Legal Name

PathFactory Inc.

Also Known As

LookBookHQ

Operating Status

Active

Company Type

For Profit

Founders

Mark Opausky, Nick Edouard

About the Company

PathFactory delivers the on-demand experience for B2B by enabling buyers with the most relevant information at every step of their unique journey and allowing them to binge-consume content, removing friction and making the buying process more efficient. By tracking exactly what each buyer is consuming along the path to purchase, PathFactory

delivers hyper-relevant, real-time content recommendations and dramatically expedites the buying process.

Phone Number

+1 416-304-9400

Contact Email

info@pathfactory.com

Predictions & Insights

Growth Prediction

See this Growth Prediction

Top Contributing Factors

Key Employee Changes

Products & Services

PathFactory Content Intelligence Platform

A platform that creates personalized content experiences for B2B buyers, tracks content engagement, and connects content consumption to revenue outcomes.

PathFactory Account-Based Marketing (ABM) Content Platform

A solution that enables marketers to deliver personalized, account-specific content experiences and track content consumption at the account and individual levels to improve sales and marketing alignment.

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Financials

Company Funding

Funding Rounds

Investors

Total Funding Amount

obfuscation

Number of Funding Rounds

Unlock company funding data, including rounds, dates, amounts, and investors.

Announced Date	Transaction Name	Number of Investors	Money Raised	Lead Investors	Funding Type
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity

Funding Rounds

Total Funding Amount

obfuscation

Number of Funding Rounds

Unlock company funding data, including rounds, dates, amounts, and investors.

Announced Date	Transaction Name	Number of Investors	Money Raised	Lead Investors	Funding Type
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity
obfuscated obfuscation	Private Equity Round - PathFactory	2	obfuscated obfuscation	VERTU Capital	Private Equity

Investors

Unlock company funding data, including rounds, dates, amounts, and investors.

Investor Name	Lead Investor	Funding Round	Partners
VERTU Capital	Yes	Private Equity Round - PathFactory	Lisa Melchior
VERTU Capital	Yes	Private Equity Round - PathFactory	Lisa Melchior
VERTU Capital	Yes	Private Equity Round - PathFactory	Lisa Melchior
VERTU Capital	Yes	Private Equity Round - PathFactory	Lisa Melchior
VERTU Capital	Yes	Private Equity Round - PathFactory	Lisa Melchior