Company Performance Metrics
- Johnny Mathis: CEO
Brian Halaschak: CFO
Livemercial is the inventor of the landing page and a pioneer in online direct response marketing, or “infomercials.” Using its advanced online technology LIVEmercial has generated over a billion dollars in online sales yearly by making it easier to put products in people’s hands with its simple intuitive ordering process. In addition to its
advanced ordering technologies, LIVEmercial has developed an extensive internal media technology that matches products and services to potential buyers. LIVEmercial sold more than $44 million worth of products online in 2001, the first year LIVEmercial was incorporated. Since then, LIVEmercial has marketed more than 3,000 brands yearly and delivered more than $1 billion in online sales by the end of each year.
