Company Performance Metrics
Trendy, organic, local, healthy, Eco friendly, sleek, and fun. This is a chipotle/moe's style "salad bar" concept, with an awe factor.
Tampa, Fl is steadily transforming itself into a fit, healthy, GREEN town; with a large variety of fitness centers, races, and events. Tampa residents are already starting to live healthy, why
not make it easier for them to eat healthy, too? Lettuce Eat, a fun, quick and healthy alternative to fast food. Unique salads, soups, and sandwiches made to order. Fresh ingredients from various local and organic farms. 25 salad dressings, made from scratch, daily. Exotic ingredients used in weekly specials. Healthy snacks such as housemade protein/energy bars, shakes etc. Professional chef created menus. Never a dull moment at 'Lettuce Eat' with quarterly contests and 5k races. Eventually would incorporate a prepackaged meal concept, to make dieting convenient.
Our overall midterm goal plan is to open several restaurants around Tampa bay near the larger fitness centers and trails. Then branch out to Miami and Atlanta in the year 2015, and work towards becoming a franchise empire. Under this brand, there are many avenues for expansion, including: 100% local restaurant and bar chain, prepackaged energy bars and shake mixes, etc.
