Company Performance Metrics
LBMA Japan is a nonprofit association that promotes the use of location data in marketing and business services. The organization provides membership programs for companies and institutions engaged in location data-based solutions, offering access to events, networking, and shared resources. It develops and maintains common service guidelines for
device location data utilization to support compliant and consistent industry practices. LBMA Japan operates the Location Privacy certification mark and related consultant accreditation to verify conformance with its privacy and data handling standards. It organizes conferences, seminars, and expos focused on location data use cases and trends, and publishes marketing and service chaos maps that visualize market participants. The association also distributes podcasts, webinars, and committee activities that facilitate knowledge sharing among members across sectors such as advertising, analytics, and technology.
