Company Performance Metrics
- Xu Saihua: Chief Financial Officer & Director
- Yu Ruifen: Co-Founder & President
As a professional brand and omni-channel operator in the domestic snack food industry, Laiyifen has been focusing on providing consumers with delicious and healthy snack foods and a convenient and pleasant one-stop shopping experience. As of December 31, 2018, the whole country With nearly 2,700 stores and more than 27 million members, it has an
all-channel integrated network through offline chain stores, online e-commerce and mobile APP, and special channels to satisfy the needs of consumers to purchase peace of mind and delicious snacks at any time and anywhere.
As the pioneer and practitioner of the snack food industry, they are committed to creating a core value chain of “product quality – conscience value chain and enterprise management – benign value chain”, and continuously promote the professional division and benignity of the snack food industry.