Lab42 is a market research company that obtains consumer feedback by conducting online surveys within social networking sites.
Lab42 differs from traditional market research firms by offering accurate, highly targeted insights in a matter of days at a fraction of the cost. The company aims to provide useful, affordable consumer feedback to clients even in situations where they might not otherwise have conducted market research, which was formerly too expensive or too time-consuming.
By offering client consultation, survey writing & programming, and infographic creation, Lab42 fulfills several market research needs: validating startup concepts, refining investment decisions and testing for product concepts, logo design, pricing, and market segmentation.
Lab42 was founded in 2010 by Jon Pirc and Laura Rokita and is backed by Sandbox Industries. The team welcomed Gauri Sharma as CEO in October of 2011.
Funding Rounds (1) - undisclosedUpdate
Board Members and Advisors (1)Update
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|Mar 31, 2015||Tech Cocktail - 14 Startups Showcased in Chicago at Tech Cocktail Spring Event|
|Mar 30, 2015||Tech Cocktail - Reach Your Target Market With Lab42|
|Oct 20, 2014||Tech Cocktail - Paper or Phone Tap? Apple Pay Is Here to Replace Your Wallet|
|Sep 9, 2014||Tech Cocktail - Founders Share Lean Startup Lessons For Success|
|Jan 5, 2013||Mashable - Does Anyone Really Believe Advertising Any More? [INFOGRAPHIC]|
|Oct 24, 2012||Mashable - The 2012 Presidential Election Infographic [Mashable]|
213 N Racine
Chicago, Illinois 60607