85
58
Growth Score
-6 pts
Heat Score
-17 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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2325997
Innovative Online Advertising
About the Company
In early 2011 we had set out with an aim to put CAPTCHAs to better use and launched yoCAPTCHA. yoCAPTCHA, is a revolutionary platform for online advertising, which leverages the user-engaging potential CAPTCHAs have. Instead of the regular warped-text based CAPTCHAs it presents the user with a crisp readable brand advertisement. Below the
advertisement is a simple fill in the blank based on ad-image, which the user needs to fill in order to pass the CAPTCHA. This leaves the ad-message etched in the user’s mind, making it the most powerful form of advertising. yoCAPTCHA’s robust back-end takes care of the security standards a CAPTCHA should possess. This ended up revolutionizing the digital brand-engagement scenario.
