"CONSUMER FREEDOM" is a reflection of unparalleled and unprecedented loyalty of INJECTED EGC towards the daily Expenditure and Purchase element of the "Need - Choice - Want - at a subsidized and reduced cost" for the consumer on a daily / weekly and yearly basis. This loyalty is mirrored through our Punch line "Livelihood Simplified" - which drives a similar mentality towards the merchants enabling participation at no cost, hence providing a magnitude of choices, benefits, products and services to the end consumer.

In today's global ecosystem - money does not just play a vital role for survival. It has sadly created a greed attitude in mankind that is directly influencing a behavioral shift between Middle Class to Lower Class, the issue here can be addressed from a grass root level by a simple tool - "Experience".

INJECTED EGC - strives to create that "Experience" for the core consumer.

Keeping in mind the drive and focus of INJECTED EGC - this entire phenomenon of “Consumer Freedom " will shed further light on Tier II and Tier III cities along with deeper penetration into rural towns and villages within India to encourage consumer movement, cultural adaptability, inquisitive mentality, digital importance and most importantly create Jobs in Rural India.

Lastly, INJECTED EGC takes the "What - How - Why" of this business path to the monopoly of the future very - very - very seriously.